Puncch Beat a brand new web series is a teenage high-school drama set in the backdrop of a boarding school. The show is about the lives of five friends through the online streaming service ALTBalaji. The ALTBalaji reaches out directly to individual audiences, by providing original, exclusive and tailor-made shows that is accessible on their website and on apps for IOS and Android.
Vikas Gupta and Ekta Kapoor are coming together for this high school drama which stars Splitsvilla fame Priyank Sharma, Siddharth Sharma and Harshitas Gaur in the lead.
ALTBalaji is currently available in 75 + countries and promises to offer 250+ hours of original, exclusive content to its subscribers. It has watch time of more than 100 million minutes so far. The app had over 3 million downloads across iOS and Android users and was recently the No.3 top grossing iTune app in the entertainment section in India.
The platform offers fresh, original and exclusive stories that’s tailored especially for Indians across the globe, hosting premium, high quality shows featuring popular celebrities, acclaimed writers, and award winning directors.
Kapoor tweeted out to Johar earlier:
“Hey Karan Johar, for all the world who thinks I’m spinning off Student Of The Year (with) Puncch Beat, (it) is not that! But since you are the father of this ‘genre’ right from Kuch Kuch Hota Hai bless this show please and wish Rosewoodians good luck! We at ALT Balaji love you,” Ekta tweeted on Saturday.
Hey @karanjohar For all d world who thinks I’m spinning off #soty #Punchhbeat is not that ! But since u r the father of this ‘ genre’ right from #kuchkuchhotahai bless this show pls!n wish rosewoodians good luck !! We at #ALTBalaji love uuuuu
— Ekta Kapoor (@ektaravikapoor) May 5, 2018
To which, Karan praised Punch Beat saying that the show looks cool and that he wants exclusive viewing rights.
Ektu!!!! More power to you and #Punchbeat looks super cool!!! High school fabulousness!!! Show it to me soon! I want exclusive viewing rights! 😉😉😉 love you and huge love and luck to the team! https://t.co/YvXkl76b03
— Karan Johar (@karanjohar) May 5, 2018
“Ektu! More power to you and Puncch Beat looks super cool! High school fabulousness! Show it to me soon! I want exclusive viewing rights! Love you and huge love and luck to the team!” he added.
Shared a source with indianexpress.com, “Both Ekta and Vikas are putting in all their efforts to make this a cult show. Vikas has already helmed two successful school dramas Kaisi Yeh Yaariaan and Warrior High and with this series, he only plans to take things a notch higher. This is his first project after Bigg Boss, and he is raring to make it one of the biggest shows ever on the digital space. As for Ekta, she is also excited to get back in the youth space.”
Karan helmed 2012 film Student Of The Year, starring Alia Bhatt, Varun Dhawan and Sidharth Malhotra. He is currently busy with the second installment of the film, which features Tiger Shroff, Ananya Panday and Tara Sutaria.
(With IANS inputs)