Lotus FM

Lotus FM: Award winning shows and a rise in listenership

DURBAN: Lotus FM seems to be on the uptake after a tumultuous 3 years that impacted their listenership figures. The Indian lifestyle radio station bagged 3 Liberty Radio Awards after receiving 8 nominations in various categories.  The popular ‘Breakfast Xpress’ show won in the category of Radio Documentary (Combined) with a tear-jerking yesteryear peace titled “1860” that paid tribute to the arrival of Indians in South Africa.  The documentary showcased the brand’s commitment to informing and educating the now generation about the South African Indian Heritage.  The ‘Breakfast Xpress Team’ comprises of O’Neil Nair (Presenter), Shaastra Nagesar (Co-presenter), Yashika Ramautar (Producer) and Althaf Suleman (Sports Presenter). The Liberty Radio Awards are an indication of the stations ability to have employed the best strategies to build, attract and retain audiences, and most importantly yield a competitive edge to contest with other …

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